Marketing Manager
| Job Type | Permanent |
| Location | London |
| Area | London, UK |
| Sector | Retail Head Office - Marketing |
| Salary | GBP45000 - GBP55000 per annum + Benefits |
| Currency | GBP |
| Start Date | ASAP |
| Advertiser | Zachary Daniels |
| Job Ref | BBBH35037_1769005817 |
- Description
Marketing Manager - Exhibitions | London - On-site | B2B Media Business | Salary up to £55k + Benefits
A fast-scaling international media and events business is expanding its global portfolio and is now searching for a Marketing Manager - Exhibitions, to elevate the performance and visibility of its market-leading shows. This company delivers standout exhibitions and high-impact B2B content across multiple regions and culturally, offers support and fun along the way.
This opportunity offers the chance for a Marketing Manager - Exhibitions, to take full ownership of strategy and execution, shaping how audiences engage with a diverse line-up of events in the UK and worldwide.
As the Marketing Manager - Exhibitions, this person will:
- Develop and deliver integrated campaigns designed to drive visitor growth, delegate acquisition and exhibitor engagement across a multi-show portfolio
- Build campaign strategies including segmentation, audience positioning, messaging and full channel planning
- Track and optimise performance metrics such as registrations, CPA, conversion rates, email engagement and digital ROI
- Oversee content-led and digital marketing activity, including social media, SEO initiatives, exhibitor promotions and speaker-focused content
- Lead, support and develop a small marketing team while collaborating closely with sales, editorial, content and operations
- Grow event brands and audience databases across international markets, forming strong relationships with industry partners, associations and key exhibitors
What We're Looking For
- 5+ years' experience in B2B exhibition marketing with proven ownership of full campaign delivery
- A track record of multi-channel campaign success across email, web, paid media and partnerships
- Strong copywriting and messaging skills, plus confidence using CRM systems, email platforms, analytics tools and CMS environments
- Commercial awareness and ease working with sales teams and senior internal stakeholders
- Experience guiding, coaching or managing junior marketers
Apply today to be considered for the position of Marketing Manager!
BH35037