Product Developer - Toys
| Job Type | Permanent |
| Location | Greater Manchester |
| Area | North West, UK |
| Sector | Retail Head OfficeRetail Head Office - Buying |
| Salary | GBP55000 - GBP65000 per annum |
| Currency | GBP |
| Start Date | ASAP |
| Advertiser | Zachary Daniels |
| Job Ref | BBBH34622_1761053467 |
- Description
Product Developer - Toys
We're looking for a Product Developer - Toys to take the lead in creating and delivering exciting product ranges that inspire and engage customers. This is a fantastic opportunity to work across both own-brand development and licensed ranges, blending creativity with commercial awareness to bring playful, innovative products to market.
The Product Developer - Toys will play a key role in shaping the product vision, spotting new opportunities, and working closely with design, sourcing, and marketing teams to turn ideas into reality.
Key Accountabilities
Lead the end-to-end product development process, from concept and design through to production and launch, ensuring products meet commercial and brand goals.
Partner with internal teams and external suppliers to develop innovative, on-trend toy ranges that excite customers and stand out on shelf.
Manage the development of both own-brand and licensed products, ensuring a strong mix across play patterns, price points, and target audiences.
Collaborate with licensors to maintain creative alignment with brand guidelines and ensure compelling, market-right execution.
Use consumer insight, market trends, and sales data to guide product decisions and identify new growth opportunities.
Work with sourcing and quality teams to ensure all products meet the highest safety, compliance, and quality standards.
Support go-to-market activity, contributing to packaging, marketing, and storytelling that enhances product appeal.
Build strong relationships with suppliers and manufacturing partners to deliver cost-effective, high-quality outcomes.
What We're Looking For
Proven experience as a Product Developer (or similar) within toys, gifts, or related consumer product categories.
A creative, trend-aware thinker with a passion for innovation and play.
Strong understanding of end-to-end product development, from concepting and prototyping through to production and launch.
Experience working with licensed products and managing relationships with licensors.
Commercially minded, with an eye for design, cost, and market appeal.
Excellent project management and communication skills, able to work cross-functionally in a fast-paced environment.
Passionate about creating memorable products that delight customers and reflect the brand's values.
BBBH34622