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TikTok Affiliate & UGC Executive

https://jobs.zacharydaniels.co.uk/59282-tiktok-affiliate-ugc-executive/marketing/london/job2026-07-23 16:54:072026-08-21Zachary Daniels
Job TypePermanent
LocationWest End, London
AreaLondon, UKLondonUKWest End, London
SectorRetail Head Office - Marketing
SalaryGBP35000 - GBP40000 per annum + Benefits
CurrencyGBP
Start DateASAP
AdvertiserZachary Daniels
Job RefBBBH36884_1784822047
Description

TikTok Affiliate & UGC Executive - Global Wellness Brand

Fully Remote

Salary - Upto £40k

Zachary Daniels are partnered with a rapidly growing consumer wellness brand. Since launching, the business has established itself as one of the fastest-growing challenger brands in its category, achieving significant year-on-year growth and expanding its presence across both direct-to-consumer and retail channels.

The Role:

As the business continues to expand, they're looking for a TikTok Affiliate & UGC Executive to take ownership of one of their fastest-growing marketing channels and help shape the future of their creator strategy.

Key Responsibilities:

  • Own and develop the TikTok Shop Affiliate programme, delivering strategies that drive revenue, customer acquisition and brand awareness.

  • Identify, recruit and onboard high-performing TikTok creators and affiliates that align with the brand and target audience.

  • Build and nurture long-term relationships with creators, ensuring an outstanding experience throughout every campaign.

  • Plan and execute affiliate and UGC campaigns to support product launches, promotional activity and seasonal marketing initiatives.

  • Coordinate product gifting, campaign briefs and creator communications to ensure campaigns are delivered on time and to a high standard.

  • Monitor campaign performance, analysing key metrics including affiliate sales, conversion rates, engagement and ROI.

  • Use performance insights and market trends to continually optimise creator partnerships and maximise channel growth.

  • Stay ahead of TikTok Shop trends, competitor activity and emerging opportunities within the creator economy.

  • Collaborate with Marketing, Ecommerce and Commercial teams to ensure creator activity aligns with wider business objectives.

  • Take ownership of the day-to-day management and continued growth of the TikTok Affiliate programme.

About You:

  • Proven experience managing TikTok Shop Affiliate programmes or creator partnerships.

  • Strong understanding of TikTok Shop, UGC strategy, affiliate marketing and social commerce.

  • Experience sourcing, recruiting and managing creator and influencer relationships.

  • Highly commercial with strong analytical skills and the ability to optimise campaigns using data and performance insights.

  • Excellent communication, relationship-building and stakeholder management skills.

  • Previous experience within ecommerce, consumer goods, beauty, health, wellness or FMCG is highly desirable.

  • Self-motivated and comfortable working within a fast-paced, remote-first environment.

Why Apply:

  • Join one of the UK's fastest-growing digital consumer brands during an exciting phase of expansion.

  • Take ownership of a high-growth social commerce channel with genuine autonomy and influence.

  • Play a key role in shaping the future of the brand's TikTok Affiliate and UGC strategy.

  • Work alongside a collaborative, ambitious and internationally distributed marketing team.

  • Be part of a business that embraces innovation, creativity and entrepreneurial thinking.

BH36884

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