Area Wholesale Manager

Area Wholesale Manager | London (Hybrid - Field & Office) £75-80,000+ Car +Bonus

A leading global brand in the premium/luxury space is seeking an experienced Area Wholesale Manager to lead and grow a high-potential territory across the UK.

This is a pivotal leadership role combining strategic ownership of key accounts with hands-on team development and business growth. You will be responsible for driving revenue, strengthening partnerships, and building a high-performing wholesale function within a fast-paced, entrepreneurial environment.

The Opportunity

This role offers the chance to take full ownership of a diverse wholesale portfolio, including luxury department stores, independent retailers, and corporate clients. You will play a key role in shaping territory strategy, identifying new business opportunities, and elevating brand presence across multiple channels.

Alongside commercial delivery, a major focus will be on leading and developing a junior team, embedding structure, coaching for performance, and driving accountability.

Key Responsibilities

• Lead, coach, and develop a junior wholesale team, setting clear expectations and ways of working
• Own and execute territory strategy across key accounts and growth channels
• Drive new business development and expand existing partnerships
• Maximise product visibility, category space, and brand presence in-store
• Forecast sales, manage pipelines, and deliver clear performance reporting
• Build strong relationships with retail partners, from independents to major chains
• Negotiate effectively to achieve commercial and strategic objectives
• Operate with agility in a fast-moving, evolving environment

About You

You are a commercially driven leader who thrives in a hands-on, growth-focused role. You combine strategic thinking with the ability to execute, inspire others, and deliver measurable results.

Key attributes include:

• Proven experience leading and developing teams within wholesale, retail, or related sectors
• Strong commercial acumen, including forecasting, account management, and strategic planning
• A resilient and adaptable mindset, comfortable with ambiguity and change
• Entrepreneurial approach with a proactive, opportunity-led mindset
• Ability to influence and negotiate across a range of stakeholders
• Understanding of premium or luxury retail environments (fashion, beauty, accessories, or similar preferred)
• Pragmatic, collaborative, and results-oriented approach

What's on Offer

• Competitive base salary of £75,000-£80,000
• Bonus potential of up to 30%
• Hybrid working model with a mix of field and office presence
• Comprehensive benefits package

Why This Role?

This is an opportunity to step into a high-impact position where you can shape a territory, build a team, and directly influence commercial success. It's well-suited to someone who enjoys autonomy, thrives on growth, and leads by example.

BH35708