Digital Marketing Specialist

Digital Marketing Specialist | Manchester | Competitive Salary
Hours: Monday - Friday: 8:00 am - 4:00 pm | Every other Saturday: approximately 9:00 am - 12:00 or 1:00 pm

Are you a creative digital marketer ready to take the wheel and drive real impact?
Our client, one of Manchester's leaders in vehicle transformation, is looking for a Digital Marketing Specialist who can boost online visibility, create standout campaigns, and keep customers engaged from first click to final handover.

This is a varied role where no two days are the same, you'll balance hands-on digital marketing with frontline customer engagement, helping to shape the growth of exciting automotive brands.

Key Responsibilities of our Digital Marketing Specialist

• Digital Marketing (Primary Focus)
• Plan & execute multi-channel strategies across Google Ads, SEO, social media, and website content to grow brand visibility and online e-commerce seales.
• Manage PPC campaigns, drive SEO enhancements, and optimize paid advertising performance.
• Oversee website updates, UX enhancements, and e-commerce store management.
• Create and schedule engaging content, including photos, videos, stories, and reels.
• Expand product and services reach work to increase the volume of brands/products featured on the e-commerce store ("Shop Car Parts & Accessories").
• Monitor campaign effectiveness, provide data-driven insight, and recommend improvements for continuous growth.
• Administrative & Customer Service (Secondary Focus)
• Respond promptly to emails and calls, especially from the previous day or weekend.
• Assist during customer car drop-offs, reviewing the diary and explaining upcoming service tasks.
• Support car collections, offering handovers and summaries of work done.
• Order essential stock, parts, or tools needed for incoming jobs.
• Provide general day-to-day administrative assistance to maintain seamless operations.

What We're Looking For

• Proven experience in digital marketing, with a strong skill set across Google Ads, SEO, social media, e-commerce and website management.
• Highly organised, with the ability to balance impactful marketing initiatives and reactive admin tasks.
• Excellent written and verbal communication, with the ability to engage with customers and team members alike.
• Creative mindset, proactive with ideas to keep the brand dynamic and fresh.
• Passion for cars and vehicle customisation is a significant advantage.

Digital Marketing Specialist Beneifts:

• A competitive salary package.
• A pivotal role shaping the growth of two brands
• Hands-on work across marketing, customer service, and admin ensuring you're never short of variety.
• Involvement in a company known for premium craftsmanship, customer satisfaction, and a loyal fanbase.

Why us?

You'll be joining a business praised for its exceptional vehicle work, personable service, and attention to detail. Whether it's a full vinyl wrap, paint protection film, fleet branding, or accessories, our client ensures every job leaves the bay looking flawless and clients leave thrilled!

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