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: Email Marketing Specialist

https://jobs.zacharydaniels.co.uk/50601-email-marketing-specialist/marketing/east-anglia/job2024-12-19 12:17:352025-01-17Zachary Daniels
Job TypePermanent
LocationScunthorpe, Lincolnshire
AreaEast Anglia, UKEast AngliaUKScunthorpe, Lincolnshire
SectorRetail Head Office - Marketing
SalaryGBP25000.00 - GBP30000.00 per annum + Benefits
CurrencyGBP
Start DateASAP
AdvertiserZachary Daniels
Job RefBBBH32279_1734610655
Description

Email Marketing Specialist - Ecommerce Brand | £25-30k - Scunthorpe Office/ Hybrid Working

Our client is a dynamic e-commerce retail brand specialising in delivering high-quality products at accessible prices. They're passionate about enhancing the customer experience and driving sales through creative and strategic marketing initiatives.

Job Overview:
They are looking for a talented and results-driven Email Marketing Specialist to join their team. This role is integral to managing their online sales platforms and ensuring their email marketing strategies are impactful and customer-focused.

Key Responsibilities:

  • Email Campaign Management:
    • Plan, create, and implement email marketing campaigns using Klaviyo.
    • Develop automated email flows and promotional strategies.
  • Audience Segmentation:
    • Continuously create and refine customer segments to personalise marketing efforts.
  • Creative Content Creation:
    • Write engaging email copy, craft attention-grabbing subject lines, and design visually compelling emails that align with brand guidelines.
  • Performance Monitoring:
    • Track and analyse email campaign performance metrics.
    • Conduct A/B testing to optimise engagement and conversion rates.
    • Present detailed reports and insights to management.
  • E-commerce Product Management:
    • Manage and optimise product listings on Shopify to ensure accuracy and appeal.

Requirements:

  • Experience & Skills:
    • Demonstrated experience in email marketing with a focus on Klaviyo.
    • Understanding of e-commerce dynamics/ industry
    • Strong knowledge of A/B testing methodologies (advantageous)
    • Excellent written ability
  • Personal Attributes:
    • Analytical thinker with exceptional attention to detail.
    • Creative and proactive, with a passion for digital marketing.
    • Effective multitasker with the ability to meet deadlines in a fast-paced environment.

What's on Offer:

  • Competitive Salary & Hybrid/ remote working balance
  • Professional Development: Opportunities to grow and advance within a forward-thinking company.
  • Perks: Employee discounts and the chance to work in a collaborative and supportive environment.

How to Apply:
Please apply below with your most recent CV and we will contact you about the next steps if everything looks good!

BBBH32279

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